Combos_WWE_Title.jpg
MMs_SXSW_Cover.jpg
MM1005.JPG
Cil2DLbWUAAwnQm.jpg
02_StationDomination_Thumbnail.jpeg
Combos_JingleBall_BGArtboard 1.jpg
Portfolio_Garnier_Social_00.jpg
OralB_Hero.jpg
red_carpet_2.0.jpg
wavy_textures.jpg
14_PPTTT_Thumbnail.jpg
maxresdefault.jpg
westmoor_1.jpg
Combos_WWE_Title.jpg

Combos Finishers


GAME / SOCIAL / RETAIL

SCROLL DOWN

Combos Finishers


GAME / SOCIAL / RETAIL

Combos_Finisher_Twitter_1-2.gif

ROLE:
LEAD CONCEPT & GAMING IDEATION
ART DIRECTION
DESIGN DIRECTION
RETAIL FIXTURE DESIGN
 

MMs_SXSW_Cover.jpg

M&M's SXSW 2018


EXPERIENTIAL / DESIGN / SOCIAL

M&M's SXSW 2018


EXPERIENTIAL / DESIGN / SOCIAL

MMs_SXSW_1-1.jpg

For SXSW 2018, Integer wanted to bring M&M's colorful world to life by creating M&M's Sound & Color. Showcasing M&M's love for music as well as their iconic colorful characters we took over the Lustre Pearl on Rainey St. and created a physical world for each iconic character. Walking through physical rooms of Red, Yellow, Green, Blue & Orange visitors were able to play, relax and immerse themselves in each character's world. The spirit and ideals of the brand was found across the house and the two-day experience invited our visitors to experience first hand what music felt in the eyes of each character. Musical acts included headliners, Sylvan Esso & Cut Copy as well as Billie Eilish, Mallrat, & R.Lum.R to name a few. We also made it easy for attendees to come over to our house by providing eTuk rides to and from our house and some lucky fans were able to experience a really intimate show in our eTuks with some of our musical guests.

ROLE:
LEAD EXPERIENCE CONCEPT / IDEATION / DESIGN
ART DIRECTION
DESIGN DIRECTION
 

MM1005.JPG

TWIX SXSW 2018


EXPERIENTIAL / DESIGN / SOCIAL

TWIX SXSW 2018


EXPERIENTIAL / DESIGN / SOCIAL

TWIX_SXSW_1.jpg

SXSW is chaos. Beautiful chaos. With all its white noise -- and literal noise -- how do you get people to walk away with what your brand is really all about? You have to do something ONE-OF-A-KIND. Scratch that, we’re Twix. We do TWO-OF-A-KIND. So we built the first ever House of Duos at SXSW. Where SXers could see the duos, live the duos and even BE the duos. Brought to life by one of the most iconic duos out there: TWIX. And to get across the twiceness of Twix, we turned the house into a dual experience. Indie duo favorites like Ghostland Observatory, Japandroids, and Tennis brought the noise. Hall & Oates? No-shows. And we filmed the largest crowd sourced music video in SXSW history. With Cinebody attendees were able to capture themselves and be part of Ghostlands music video.

ROLE:
LEAD EXPERIENCE CONCEPT / IDEATION / DESIGN
ART DIRECTION
DESIGN DIRECTION

Cil2DLbWUAAwnQm.jpg

Dewcision


SOCIAL / CAMPAIGN

Dewcision


SOCIAL / CAMPAIGN

02_StationDomination_Thumbnail.jpeg

The Art of Healthy Hair


OOH / SOCIAL / CAMPAIGN

The Art of Healthy Hair


OOH / SOCIAL / CAMPAIGN

 

 

 

 

Bryant Park & Grand Central Subway Terminal Takeovers

Pantene launched the Art of Healthy Hair Exhibit in both Bryant Park and Grand Central Terminals, two of the most heavily trafficked subway stations in New York City. But this wasn’t just a subway takeover; it was a complete overhaul of the brand. Unlike most beauty and hair care brands, we convinced Pantene to step away from showing celebrities, models and (gasp) even their PRODUCT and instead use fashion illustrations and minimalist colors as the new look and feel for the campaign.

To bring the exhibit to life, we incorporated an interactive element where people could Instagram a photo of the artwork using the hashtag #WANTTHATHAIR and receive a direct message from Pantene with a fun hair tip. So far, the campaign has received an overwhelming response, so much so, that the client is considering taking the idea around the world!

02_Station_Domination_1.jpg
Combos_JingleBall_BGArtboard 1.jpg

COMBOS snack stranded


TV / PROMOTIONAL / ACTIVATION

COMBOS snack stranded


TV / PROMOTIONAL / ACTIVATION

We took all the weird fun of Combos to the biggest pop culture event of the season: Z100's JINGLE BALL. For the event, we created a experiential concert activation, unique celebrity swag, and a :30 commercial to premiere at the live concert. The commercial had unique parameters: green screen, small budget, heavy product placement, and Z100 radio talent.
Well, we threw it all in. As in we actually threw lots of bags of Combos. 

Combos_JingleBall_Activation.png
Portfolio_Garnier_Social_00.jpg

Garnier


SOCIAL

Garnier


SOCIAL

OralB_Hero.jpg

Oral-B


DIGITAL

Oral-B


DIGITAL

 


Oral-B eCommerce Redesign

Education is important to Oral-B. So, through a complete redesign,
we turned Oral-B’s Global and North America ecommerce website into
a hub for consumers to not only purchase, but learn about Oral-B's
products -- including specific "micro" pages that detail the latest technology.

 

 

 

Brand Visual Identity

To demonstrate Oral-B’s world of innovations, we composed a digital visual identity that is cohesive throughout the whole website. We achieved this by incorporating multiple high impact product and lifestyle visuals, while remaining true to Oral-B’s brand aesthetic with an overall clean linear structure. 

red_carpet_2.0.jpg

red carpet


CAMPAIGN

red carpet


CAMPAIGN

wavy_textures.jpg

Hair Forecast


MOBILE

Hair Forecast


MOBILE

14_PPTTT_Thumbnail.jpg

Put Pantene to the Test


CAMPAIGN

Put Pantene to the Test


CAMPAIGN

maxresdefault.jpg

Sorry Not Sorry


CAMPAIGN

Sorry Not Sorry


CAMPAIGN

westmoor_1.jpg

Westmoor '03 Reunion


DIGITAL/SOCIAL

Westmoor '03 Reunion


DIGITAL/SOCIAL